The human brain is unique and amazing, it stores many memories, but are they all true? Many people can confirm what was not actually there, but the effect of memory distortion walks among us.

Mandela effect in objective reality

The Mandela effect is a form of cognitive distortion characterized by massive misconceptions about general events or details. This is a consequence of mass disinformation and interference with people’s memories.

The term was introduced by Fiona Broome in 2013 after a scandalous precedent on the Internet. The news about the death of political figure Nelson Mandela appeared on the network, while there was a widespread opinion about his death back in the 1980s.

Fiona explains the phenomenon by the presence of several realities, which, when crossed, give rise to delusions, since people do not feel the migration to other universes.

Conspiracy theorists are of the opinion that this is manipulation of the collective consciousness. Manipulation hides the tricks of the government and fools the people, who are easier to control this way.

Mandela effect in real life

It is customary to attribute mass hallucinations to the false memory of people, but many confidently remember what did not actually happen. Many people like to associate situations with events from their personal lives and note that on the day of the terrorist attack or tragedy they had a friend’s graduation or birthday.

A false event mixes with many others and creates the illusion of a new reality where everything was so. Some in history class heard from teachers that Hitler had brown eyes and scoffed at his beliefs about Aryan purity. But contemporaries claim that the Fuhrer had bright blue eyes and was proud of them.

Vivid examples of the Mandela effect

• KitKat: The name of the popular candy brand KitKat is a prime example of this phenomenon. Most of the public claims that the name was previously hyphenated and the current spelling is an innovation, although the name has not changed since 1937.
• «I’m tired, I’m leaving» — this phrase is widely known even to those who did not find the transfer of presidential powers to Yeltsin in 1999. But it is interesting that Yeltsin never said this, specifically his phrase sounded like this: “I’m leaving. I did everything I could».
• The Kennedy assassination: this event was remembered not only for the death of the 35th President of the United States, but also for the fact that, according to some eyewitnesses, in addition to the president, only the first lady was in the car. Although the documentary chronicle also points to Texas Governor John Connelly and his wife.

New examples of the Mandela effect

The phenomenon of false memories haunts people even with access to all the information on the network. So, for example, quotes from old cult films clash with myths, and many people unconsciously repeat incorrect expressions.

According to the cartoon “A Kitten Named Gav”, when asked about troubles, a catchphrase immediately sounds in my head: “Well, why not go there? They’re waiting!» But this is a delusion, because in the original the kitten says: “Are they waiting for me, these troubles? I went!».

It can be assumed that the series was re-sounded or there are two versions at all. There is no information about censoring the cartoon, which means that the remark is perceived differently due to mass delusion.

A real scandal broke out abroad because of the name of the children’s book «Berenstein Bears», while a huge number of readers were confident in the literacy of «Berenstain Bears». It would seem that the difference is only one letter, but users were confused and taken by surprise.

The mysterious effect envelops around itself with a halo of secrets and inconsistencies. It is difficult to determine what is true and what is false when there is a persistent representation of a certain version of what is happening. It is important to develop critical thinking and not be influenced by the majority.